I remember a time when crisps came in one flavour – plain.
Of course they weren’t called plain because they had no need of a name as they
were the only crisps available. They came with a little blue packet of salt
that you shook onto your crisps which were often soggy as they came in paper
packets. This was before ‘Ready Salted Crisps’ came along and when they arrived
they caused something of a sensation.
Golden Wonder were first to introduce a flavoured crisp
with cheese and onion in the 1960s. I remember it well and
suddenly cheese and onion were the only crisps worth eating. At around this
time the packaging improved too and suddenly crisps were both crisp and flavoured!
It was a crisp revolution at thruppence (1.25 pence) a bag.
Suddenly the floodgates were opened and every Smith, Walker,
and Golden Wonder began to search for the perfect flavour for their crisps.
They tried just about everything and each were greeted by 'oohs' and 'ahhs' by me
and my schoolboy chums. The smokiness of smokey bacon was a revelation, my
first taste of seafood was a prawn cocktail crisp, and when Smith's came out with
salt and vinegar I thought that I tasted it all.
How wrong I was.
With only a handful of flavours the crisp industry had a
'gentleman's' agreement that ready-salted crisps were sold in dark blue
packets, salt and vinegar in light blue packets, and cheese and onion in green.
This all changed though when Walkers decided to throw the cat flavour among the
pigeons flavour in the 80s and changed the colour of their packets to blue for
cheese and onion and green for salt and vinegar. It still confuses me to this
day – cheese and onion is definitely green.
I went off salt and vinegar pretty quickly and can't stand them to this day.
During the 60s and 70s, when I was growing up, the crisp market became increasingly competitive and the flavours more and more exotic including tomato ketchup, Worcester sauce, Branston pickle and sausage, even hedgehog – yes hedgehog.
During the 60s and 70s, when I was growing up, the crisp market became increasingly competitive and the flavours more and more exotic including tomato ketchup, Worcester sauce, Branston pickle and sausage, even hedgehog – yes hedgehog.
Today crisps come in just about every flavour available and
handmade kettle chips are all the rage. Lamb and mint sauce, maple-smoked
barbecue, blue stilton, port and cranberry, sage and thyme, organic, beetroot,
carrot, parsnip – you name you can get it.
Here’s just a few on the list. Feel free to pick your
favourite:
Cheese & Onion
Roast Chicken
Prawn Cocktail
Ready Salted
Salt & Vinegar
Pickled Onion
Smoky Bacon
Tomato Ketchup
Worcester Sauce
Cheddar Cheese & Bacon
Sour Cream & Chive
Ranch Raccoon
Sizzling Steak Fajita
Pulled Pork in a Sticky BBQ sauce
Cheesy Beans on Toast
Chip Shop Chicken Curry
Hot Dog with Tomato Ketchup
Baked Bean
Baked Ham & Mustard
Barbecue
BBQ Rib
Beef & Onion
Cheese
Cheese & Branston Pickle
Cheese & Chive
Chicken Tikka
Ham & Mustard
Jamaican Jerky Chicken
Lamb Curry
Lamb & Mint Sauce
Marmite
Ploughmans
Roast Gammon
Roast Turkey & Stuffing
Spicy Chilli
Spicy Mango Chutney
Spring Onion
Steak & Onion
Toasted Cheese
Pizza
Vanilla essence
Sour Cream & Spring Onion
I won’t go on, but I could.
